In a surprising development, it has been reported that Taylor Swift has undergone a loss of over 5 million followers in one night, while the Kardashian family collectively saw a decrease of over 3 million followers on various social media platforms. This significant drop follows the public charm of Elon Musk for a boycott and a block of Swift and Kardashians, turning on a viral campaign among its supporters.

Elon Musk, the CEO billionaire of Tesla, Spacex and X (previously known as Twitter), attracted significant attention when he shared a series of tweets that criticized Taylor Swift and the Kardashian family. Although the logic specifies behind his comments is not entirely clear, Musk’s impact on social media has been reaffirmed, since millions of users seemed to follow his call without following and blocking these celebrities.

The effect on the Swift and Kardashian family

Swift, who recently reached the status of the most followed musician on Instagram, recorded a significant decline in his number of followers, while the Kardashian family, recognized for their strong presence in the influencer sector, also had to face a substantial setback.

SWIFT and Kardashian supporters promptly gathered to defend their favorites, contrasting Musk’s observations. Numerous individuals have criticized the boycott as the participation of Musk excessive and considered to disputes on pop culture as an “unjustified intrusion”.

Will this impact on Taylor Swift’s career?

Concluding observations: a battle for domain on social media?

This event underlines the significant impact of social media, since Musk shows that a single tweet can interrupt even the most important celebrities globally. The future of this movement is uncertain, but it is clear that the panorama of social media is evolving rapidly, leaving no immune to its effects.