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BREAKING NEWSđź”´ Apple billionaire Tim Cook reportedly offered equestrian star Ryan Moore a $245 million contract—on the condition that the golfer publicly participate in an advertising campaign to promote Apple’s new iPhone features and lineup, and use and promote the new device during the upcoming Equestrian Championship. In response, Ryan Moore sent just one sentence about the offer… leaving the entire sports world stunned.

In what could have been one of the most lucrative endorsement deals of the year, Apple CEO Tim Cook has reportedly extended an extraordinary offer to renowned equestrian athlete Ryan Moore. The contract, valued at a staggering $245 million, would see Moore not only represent Apple’s latest iPhone features and devices, but also actively promote the brand during one of the most anticipated events in the equestrian world—the upcoming Equestrian Championship.

Sources close to the tech giant revealed that Apple’s team was eager to leverage Moore’s stature in the global sporting community to elevate the visibility of their latest innovations. The offer reportedly included a massive sum in exchange for Moore’s participation in a marketing campaign that would showcase the iPhone’s advanced features in real-time during the event. Apple envisioned Moore using the device to demonstrate its cutting-edge camera capabilities, health features, and other aspects that could revolutionize both the world of sports and technology.
However, in a move that left both the tech world and sports industry reeling, Ryan Moore’s response to the offer was short, direct, and shocking:
“No, thank you.”
That was it. One sentence. No further elaboration. No counteroffer. Just a simple refusal.
The news has sent ripples through both the sports and business worlds. Analysts are left scratching their heads, wondering how a deal worth a quarter of a billion dollars could be turned down so casually by a man whose profile has skyrocketed in recent years. After all, Moore is not just an equestrian star—he’s also one of the most recognizable names in the sports community, with millions of fans and sponsors worldwide.
Many are speculating about the reasons behind Moore’s refusal. Was it a matter of principle? Did he not want to associate with a global tech giant like Apple, which is known for its data privacy concerns? Or perhaps Moore simply doesn’t feel the need to take on such a high-profile advertising role in his already successful career?
Some insiders believe Moore’s response might also be a power move—an indication that he doesn’t need the publicity, and that his reputation as an athlete and ambassador is built on more than just commercial deals. It’s also possible that Moore simply prefers to focus on his equestrian career and maintain the purity of his sport, free from distractions.
In any case, this unusual turn of events has captured the attention of the media and fans alike. Social media is buzzing with discussions about Moore’s bold decision, with some applauding his integrity and others questioning whether he missed an opportunity to further solidify his status as a global brand ambassador. It’s a move that has sparked a debate about the intersection of sports, sponsorships, and personal values.
Meanwhile, Apple’s public relations team remains tight-lipped about the offer, though many are curious to see how the company will respond to such an unexpected rejection. Will they attempt to reach out to Moore again? Or will they seek out another sports star to front their campaign?
One thing is for certain: in an era where sponsorship deals often define athletes’ careers, Ryan Moore’s “No, thank you” has proven that sometimes, a refusal can speak louder than any endorsement ever could.